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Stealth marketing
by ashbourne2 @ 2008-05-14 - 10:29:00

I learned Stealth marketing. I was surprised with this advertising.

For example you might be in a café or a pub and you hear people talking about something, maybe it’s a new mobile phone or a new service of some kind. You think they are ordinary people so you might consider that what they are recommending to each other is an honest source of information. But, you could be wrong. Stealth marketing companies employ actors to go to places where people are and they act out a script which involves talking about particular products or services.

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menhirmenhir [Member]
14/05/08 @ 19:47

That's an interesting one. It would be difficult to know if you had been subliminally 'sold' something by these sorts of stealth means. It is a good reason not to listen in to other people's conversations, particularly if the conversation is about material services or goods!!

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ashbourne2ashbourne2 [Member]
02/07/08 @ 00:04

Hello menhir! Sorry for being quiet for a while. I have not listened these conversation. I will be conscious of it in the train, if I had chance to go to UK.

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menhirmenhir [Member]
02/07/08 @ 09:54

Hi,

Good to hear from you.

I think the types of conversations described in your post could take place in different languages, all over the world. The idea of stealth advertising is not just confined to speakers of English.

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FoxwriterFoxwriter [Member]
01/07/08 @ 14:44

It's a variation on those immensely irritating people on trains who insist on informing all around them (via a VERY LOUD conversation on their mobiles) just how busy, important, successful and generally wonderful they are.

Based on the principle that it's almost impossible to ignore someone's conversation if no one else is talking at the time.

Most of the chimpanzees I have had to endure on trains seemed to be in some sort of sales job anyway, so it's probably the same people doing the stealthy marketing.

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ashbourne2ashbourne2 [Member]
01/07/08 @ 23:55

Thank you for the comments. I've almost forgotten this blog. You remind me it. Your blog is interesting. Have a nice day!

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ankur [Visitor]
http://ankuronline.com/?p=20
02/07/08 @ 09:40

I have found such tricks earlier but now learned that it named as stealth marketing ..but i dont think its ethical

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